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The growing awareness of consumers about cosmetic ingredients is transforming purchasing decisions

Today’s consumers demand transparency and reliable product information, and the contents of their shopping baskets…

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The Body Care Cosmetics Category on the rise

The body care cosmetics market in Poland demonstrates dynamic growth and is expected to remain…

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Cosmetics in a New Role – Skin, Senses, Emotions

Will 2025 redefine the cosmetics industry, setting new standards in skincare and overall wellbeing? Modern…

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Pantone Color of the Year 2025- Mocha Mousse in Cosmetics

In 2025, the Pantone Institute selected Mocha Mousse (PANTONE 17-1230) as the Color of the…

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The dynamic growth of the cosmetics market in Poland- Trends and Forecasts to 2028

The end of the year is an excellent time to reflect on past achievements and…

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Waterless Cosmetics – Why are waterless products gaining popularity?

Waterless cosmetics, which first gained traction in South Korea in 2015, are now at the…

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Life Balance and Wellbeing – How new trends are shaping the approach to cosmetics and mental health

The fast pace of modern life presents new challenges for both physical and mental health.…

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Cosmetics in the e-commerce era. What drives online shopping?

Online shopping attracts customers with convenience, accessibility, and personalization. Shoppers can browse products at any…

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One Product – Many Uses – Are consumers looking for multifunctional cosmetics?

Multifunctional products answer the needs of today’s users, who seek convenience, simplicity, and effectiveness in…

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Exosomes in Skincare – A new standard for skin care?

Exosomes are a topic gaining increasing significance in the world of the cosmetics industry. Over…

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